Brand Guidelines
DO’s and DON’Ts
DO
Feel free to use our logos to link to the JetBrains website or refer to JetBrains products. You may also use these to advertise that your product has built-in integration with a JetBrains product.
Use Colors from the Color Palette
The JetBrains logo can be used on any of the colors in the Color Palette; however, black is preferable.
Respect the Minimum Clear Space
It is ‘1x’ (x = 25% the height of the Black Box) around the entire logo. No text or graphics can intrude into this area.
Respect the Minimum Size
In print the smallest size the logo can be reproduced at is 7.5mm and on screen / digital the smallest size is 50px.
Use Solid Beams for Black & White
For black and white printing, the beams should be turned into a solid grey or white (see Color Palette). The beams in the black and white logo can only appear in one of the two specified greys. The beams must never appear in black. The Black Box must remain untouched.
Use Photographs and Any Color as Background
The JetBrains logo can be used on a wide array of background colors; however, black is preferable. You can also use photographs as backgrounds for the JetBrains logo. It is important that the photograph or color not compromise the full legibility of the logo.
DON’T
Below are examples of what not to do with the JetBrains logo.They are designed to give a general overview of bad practices, and should always be adhered to.
Do Not Place the Tagline Over the Beams
Ensure that the tagline never overlaps any of the beams and follows the rules set out on the previous pages.
Do Not Change the Colors of the Beams
When using the logo, do not change the color of the beams. Always use the master artwork provided when using the logo to ensure accurate reproduction.
Do Not Distort the Logo
Ensure that the JetBrain logo is never squashed or distorted. Always use the master artwork provided when using the logo to ensure accurate reproduction.
Do Not Change the Black Box Color
Ensure that the Black Box is always black and never changed to another color, even from the official color palette.
Do Not Place Beams Over Black Box
Make sure that the beams are never overlapping the Black Box. Whilst the beams can be rearranged, they can never overlap the box.
Do Not Divorce the Beams and the Logo
Whilst the beams can be rearranged they must never appear separate from the Black Box.
Do Not Align the Black Box to the Edge
Ensure that the Black Box always has the minimum clear space around it. Whilst the beams can be cropped, the Black Box cannot.
Do Not Separate the Black Box and Beams
Never use the Black Box without the beams behind. This will make the logo disappear in the background and lose the energy created.
Color Palette
The JetBrains color palette has been created to allow maximum flexibility and give a strong set of colors for use. These colors have also been used to create the corporate and product logos.
Fonts
Priority should be given to Gotham, and then Proxima Nova. Both fonts require an appropriate license. If you do not have one, you may use Arial.
Gotham is used as JetBrains primary typeface. It is the font used for headlines and body copy.
Proxima Nova shares an aesthetic very similar to Gotham. It could be used as an alternative if Gotham is not available.
Brand Usage & Trademarks
Brand Usage
The trademarks ("Marks") and logo images ("Logos") displayed on this page are the property of JetBrains. Any uses of JetBrains logos and/or JetBrains trademarks should link back to www.jetbrains.com. You may use JetBrains Marks and Logos under the following conditions:
- Spell and capitalize trademarks exactly as they are shown in the Trademarks section below. E.g., always capitalize the “J” and “B” and leave no space between “Jet” and “Brains”.
- You may not alter Logos in any way except pixel dimensions, which must always be in the same proportions as the original image provided in the Logos section. All Marks in reduced-size Logos must remain clearly identifiable and readable.
- You may not use Logos in any manner that represents or implies any affiliation with or endorsement by JetBrains when no such affiliation or endorsement has been formally established in writing with JetBrains.
JetBrains reserves the right to determine what constitutes improper or inappropriate use of JetBrains Marks and Logos. You agree to correct any improper/inappropriate use of JetBrains Marks and Logos, or to cease using the same upon notification from JetBrains.
Trademarks List
Company
JetBrains
Develop with Pleasure!
The Drive to Develop
Tools Matter
Products
AppCode
CLion
DataGrip
Datalore
dotCover
dotMemory
dotPeek
dotTrace
IntelliJ
IntellIJ IDEA
GoLand
Rider
Kotlin
Meta Programming System (MPS)
PhpStorm
PyCharm
PyCharm Edu
ReSharper
ReSharper C++
RubyMine
JetBrains Toolbox
TeamCity
Upsource
WebStorm
YouTrack
Contact us
Have any questions?
Contact us at marketing@jetbrains.com